In this insightful podcast episode, Garrett Oyama explores the surprising intersections between speech therapy, business, and marketing with guest Lauren Hermann, a former medical speech-language pathologist turned healthcare marketing expert. They discuss her journey from clinical practice to a career in copywriting, revealing how her background in speech therapy provided unique skills for effective client communication, audience targeting, and strategic marketing. Together, Garrett and Lauren delve into the core competencies of speech therapy, such as client assessment, personalized planning, and goal tracking, showing how these translate into powerful tools for business and marketing success. Lauren also shares her experiences learning the essentials of branding, audience engagement, and market positioning that fueled her success in the healthcare marketing space. This episode offers practical insights for speech therapists and clinicians interested in exploring non-traditional career paths and highlights the valuable overlap between clinical expertise and business innovation.
